A dashboard is only useful if you actually look at it. We build dashboards that show you the 5 to 7 numbers that matter most for your business, nothing more. Simple to read, easy to act on, and designed around how you actually make decisions.
What it is
Decision Dashboards
Decision Dashboards are custom-built reporting tools that connect to your existing data sources (spreadsheets, CRMs, ad platforms, accounting software) and surface the metrics that drive your business. We design them around your specific decisions, not generic KPIs. The result is a single view that tells you what is working, what is not, and what needs attention today.
Who it is for
- Founders who make decisions based on gut feeling because the data is scattered.
- Operations managers who spend hours pulling reports from multiple tools.
- Marketing teams that want to see campaign performance without switching between platforms.
- Leadership teams that need a shared view of business health for weekly reviews.
The difference
Before & After
Here is what changes when you work with us on this.
Before
You make important decisions based on gut feeling because your data is scattered across 5 different tools.
You spend 2 hours every Monday morning pulling numbers from different places to understand last week.
You're not sure if your marketing is working because you can't easily connect spend to revenue.
After
You have one dashboard that shows you exactly what's happening in your business, updated automatically.
You open one dashboard on Monday morning and have everything you need in 5 minutes.
You can see exactly which channels are driving revenue and which ones are wasting budget.
What you get
Deliverables
Discovery session to map your key decisions and data sources.
Custom dashboard design (Looker Studio, Notion, or your preferred tool).
Connection to up to 5 data sources (Google Sheets, Meta Ads, GA4, CRM, etc.).
5 to 7 core metrics selected and defined with your team.
Automated refresh so data stays current without manual updates.
Training session on how to read and use the dashboard.
30-day support period for adjustments and questions.
How it works
The Process
Discovery
We map the decisions you make weekly and the data you currently have. We identify gaps and priorities.
Quick check
Is this for me?
Answer 3 quick questions to see if this service fits your situation right now.
Do you make weekly decisions about marketing, operations, or sales without clear data?
Do you use at least 2 tools that collect business data (Google Analytics, Meta Ads, QuickBooks, HubSpot, etc.)?
Would you use a dashboard if it was ready and updated automatically?
Investment
Pricing
All prices in USD. Costa Rica clients add 13% VAT.
Starter Dashboard
Starting at
$450
1 dashboard, up to 3 data sources, 5 core metrics, training session, and 30-day support.
Includes
- Discovery session to map your decisions & data
- 1 custom dashboard (up to 3 data sources)
- 5 core metrics defined & visualized
- Automated data refresh
- Training session for your team
- 30-day support
Not included
- More than 3 data sources
- More than 1 dashboard
- Ongoing maintenance after 30 days
- Data tool subscriptions
Business Dashboard
Starting at
$850
Up to 2 dashboards (e.g. marketing + operations), 5 data sources, 7 metrics, training, and 60-day support.
Includes
- Everything in Starter
- Up to 2 dashboards (e.g. marketing + ops)
- Up to 5 data sources
- 7 metrics across dashboards
- 60-day support
Enterprise
Starting at
Custom
Multiple dashboards, custom integrations, ongoing maintenance, and team training program. We scope together.
Includes
- Everything in Business Dashboard
- Unlimited dashboards (scoped per project)
- Custom data integrations
- Ongoing maintenance option
- Team training program
Common questions
FAQ
Get started
Get a quote for Decision Dashboards
No commitment required. We will review your inquiry and get back to you within 1 business day.
Be among the first.
This service is new. We are actively working with early clients and will share their results here as they come in.
